2010 Jun

22

BP Wants No Comment on YouTube

BP has a YouTube channel that addresses many of the current developments and consequences of their horrible oil spill. What the YouTube channel does not provide, however, is the ability for viewers to post comments. I think we all understand why they made this decision, but that doesn't make it a good one. This sort of backwards corporate thinking (and a lack of social media understanding) is exactly what makes dumb companies do dumb things in the first place. YouTube comments are not going to fix the crisis in the Gulf, but disabling them only sends the message that BP could care less what you think. It's thus no surprise that the videos have a fairly low number of views.

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